In recent years, affiliate marketing is experiencing very significant growth as a digital sales channel and it is estimated that this growth will increase more and more over the years.
More and more companies and freelancers recognize the benefits and advantages of affiliate marketing as a strategy to grow their business online in the simplest and fastest way.
Affiliate marketing is one of the digital marketing strategies based solely on sales performance, the ultimate goal of which is to generate a significant increase in online traffic and sales.
In short, by implementing an affiliate marketing strategy, a company can sell its products or services through third parties who will take care of the promotion and sale in exchange for a percentage established in advance. This percentage usually is between 5% and 20% depending on the sector and based on what the company itself decides.
Creating affiliate programs is one of the best marketing strategies to drive more traffic and generate more sales on a website and, above all, on an eCommerce site. For those who already own a site created in PrestaShop or are thinking of creating it shortly, and would like to start an affiliate program to be managed directly from the PrestaShop administration interface, configuring a module (also called addon or plugin) is the solution. improve.
Optimizing images for the web means reaching the right compromise between quality, size, type of compression and image format. To achieve this, very often just compression and image weight reduction operations are not enough, much less formatting actions, as the latter could create problems related to the image quality itself.
Affiliate marketing is an ideal digital marketing strategy to increase online traffic and generate more sales , among other things with a low initial investment. Reason why, to date, affiliate marketing is one of the most popular marketing tools used by companies.
In order for it to be a winning and successful strategy, which brings benefits to your business, like all marketing strategies, affiliate marketing is also based on data to be analyzed and monitored constantly. < / p>
To date, affiliate marketing is one of the most used sales strategies by companies to promote products and/or services.
PrestaShop is one of the most widespread open source CMS (Content Management System) used for the creation and management of eCommerce sites, which is due to the many advantages that the software offers in terms of ease of use and implementation of functionality. additional at any time thanks to so-called modules or plugins.
Creating an affiliate program to promote products and services is a strategy that brings significant benefits at very low costs, both in terms of promoting and launching a new product or service.
Yet, affiliate marketing is a very often underestimated strategy because the benefits are not known.
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